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Brands Abroad: International Trademark Issues Facing In-House Counsel and Those Who Advise Them
Tuesday, October 16, 2012 6:00 pm-8:00 pm


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This panel will discuss strategies and suggestions that can aid in-house legal staff, and their outside counsel, in navigating the perilous waters that they may encounter when managing cross-border brands. When brands are used in multiple countries and continents, the challenges can include developing cost-effective searching, registration, protection, budgetary realities, local policing philosophies, managing business expectations, and institutional challenges.

Moderator: JENNIFER BERNHEIM, Attorney

Speakers: DOREEN L. COSTA, Head of Trademark, Copyright and Advertising Group, Baker Botts, LLP; JOHN M. BERGIN, Chief Trademark & Copyright Counsel, Avon Products, Inc.; CLARK W. LACKERT, Dickstein Shapiro, LLP

Sponsored by:Committee on Trademarks & Unfair Competition, Claudia Ray, Chair

 

Event Location: 42 West 44th St. (bet. 5th & 6th Ave.)